New York University student Joe Landolina has created a gel that when applied to open wounds immediately stops even heavy bleeding…
Interestingly, Veti-Gel doesn’t just stop bleeding but seems to initiate the healing process. “It works in three ways,” says Landolina. “The first way is it works as a tissue adhesive,” he explains. “It actually holds its own pressure onto the wound so you don’t have to do it. Secondly, when it touches the blood, it does something called activating Factor 12.”
This activates fibrin, which is the polymer you need to make a blood clot, explains Landolina. “Finally, it activates platelet cells.” The gel causes these to bind to the fibrin, causing a tight seal. Landolina says the speed at which this process happens is what triggers the healing process. “We don’t have all the testing to back it up yet – but it should allow it to heal faster over time,” he says.
This product will surely fail. Because it doesn’t have a Facebook page.
The real invention everyone should be cheering about today comes out of Silicon Valley. Twitter has been awarded a patent on sending messages to people that don’t actually pay any attention to you (because they are too busy sending their own messages), telling them what you just ate and/or that you just farted.
Now that’s going to change the world!
MG signing off (because extraordinary is and banality isn’t, regardless of how much sarcasm is input into the system)
What sayeth you, Bob Hoffman, about that customer who “gets around”?
…The idea that your success is dependent upon your customers becoming deeply emotionally attached to your brand is a delusion. Consumers are promiscuous. Most successful brands have a customer profile that is a mile wide and an inch deep. They’re just not that into you.
As Martin Weigel says… “Your consumers are just someone else’s consumers who occasionally buy you.”
That is also why the current mania for spending enormous amounts of time, money, and energy getting your “fans” to “engage” with you is such a silly preoccupation.
MG signing off (because any additional commentary might not be suitable for the workplace)
Via Ad Contrarian…
We know that ads on Facebook are alarmingly invisible, with click through rates somewhere around 5 in 10,000. But we’ve been told that the real value in Facebook is not in display ads but in engagement on brand pages.
From what I can tell, these things are just as ineffectual as display ads.
The rest of the “startling news” is here.
MG signing off (to re-engage, or disengage, depending on the 5 Hour Energy supply on hand)
1) I would not kick a dog
2) Or kill a fish I’d caught for sport
3) I would not insult a woman in public
4) Or disparage a child in any forum
5) I would not dishonor a US military veteran
6) Or burn a flag when they weren’t looking
7) I would not take a side I knew was not just
8) Or simply take a side for self-benefit
9) I would not espouse a mantra because it was popular
10) Nor wipe my ass with the New York Times
MG signing off (because some things aren’t worth doing no matter how bad off one might be)
Ronan Berder writes…
Owning very little is probably one of the most important behaviors that helps me moving forward. I currently have more or less all I need; a few devices to get my work done, a wardrobe that allows me to work, exercise and go by more formal events… and that’s about it. A pair of sunglasses and some other minor necessities, but the grand total of my possessions fits in a suitcase. When I travel, I can pack all of what I own with me.
Read the whole thing. Which will take about a minute.
MG signing off (because “things” are mostly just a hassle)
Everyone has their holiday traditions, and the table fare is usually part of it…
MG signing off (because you don’t break with tradition)
The Onion Talks…
MG signing off (because coming up with new ideas is apparently yesterday’s game)
We can only imagine now…
The woman who was listed as the world’s oldest person died Tuesday in a Georgia nursing home at age 116.
Besse Cooper died peacefully Tuesday afternoon in Monroe, according to her son Sidney Cooper. Monroe is about 45 miles (72 kilometers) east of Atlanta.
Disregard the ignoramuses that air their political views via the value-draining cesspool that is the Facebook commenting system, and just think about the conversation that might have been.
MG signing off (jealous that someone else had a recent chance to speak to this extraordinary human being)
The only way to travel, stress free…
MG signing off (thankful that I didn’t have to peel potatoes all morning long)