Watch for “political appointments” out of the FTC

The FTC has recently come out with a very long report detailing how CAN-SPAM is working. Brian McWilliams pointed out that while they interviewed numerous people for the work, including folks at the Direct Marketing Association, they forgot to talk to Steve Linford over at Spamhaus.

While this is not a particularly strange omission (as Brian notes Steve was not very happy with CAN-SPAM), I am more curious as to the cause of the sudden shift of gears. The FTC was just saying CAN-SPAM wasn’t working too well a few months ago. Meanwhile, they have been out and about, cracking heads, and getting some decent PR as a result. Cripes, they even even shut down a splog ring!

Then a turf war started between the FTC and Congress, and now it looks like someone has caved. All that comes out of Congress is noise, so they couldn’t have anyone lingering around doing something about the issue. The FTC seems to be backing off (and spewing some sound of their own), and there is no doubt a few politicians will be waving this “report” around and taking the credit. I wonder who is getting the next appointment.

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