Email spam can hurt the “me” brand

XSEO questions whether email spam can hurt a brand. Blatant slander of a company, in multitudes of millions of inboxes, may, but filters and subsequent web-based discrediting can mitigate and/or repair that pretty easily.

…the internet has become a great soap box where anybody can say anything about anybody.

I think it is the “me” brand you really have to worry about, at least that is if spam starts following The Long Tail.

***UPDATE***

Don’t care about the “me” brand? Well, how about your nerves.

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