Return Path puts another nail in email coffin

According to a study just released by email deliverability services provider ReturnPath, 97% of all IP addresses are worthy of being blocked. Under ReturnPath’s scoring methodology, less than one percent of emailers are worthy of a “most likely to get delivered” badge.

That whole “email losing clout” thing is starting to make sense. I doubt the fact that we are running out of IP addresses is helping matters either.

I dream of warm, clear, shallow water; bonefish tailing 50 feet from me in all directions. And a “no-tunnel” IPv6 connection in my bungalow.

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